2024 CEO of the Year Awards
The San Diego Business Journal "CEO of the Year Awards" brought together some of the most inspiring leaders in our community. It was an evening dedicated to recognizing and celebrating the exceptional CEOs who drive their companies and contribute significantly to the San Diego community. Watch the recap video!
2024 Healthcare Heroes
TAVO was honored to be the media partner for the San Diego Business Journal’s Healthcare Heroes event in Torrey Pines’ Farmer & Seahorse / Alexandria event space. It was an amazing event celebrating hundreds of providers, leaders and all-around positive people in the healthcare community. Check out the recap videos of the 2024 Healthcare Hero Awards Event!
TAVO’s Jumpstart & Business Accelerator Programs
TAVO’s launching two new programs, the business accelerator and jumpstart programs. Both are designed to help take businesses to the next level by revitalizing and accelerating their marketing, advertising, creative and communication strategies in a strategic way to invigorate their business and revenue models in 2024 and beyond.
These programs speak to our agency ethos of offering full-service, full-scale support for clients, regardless of stage, size or industry while also supporting our business model, the need for predictable growth with projects, marketing campaigns, adjustable advertising goals and other agile methods to help our clients scale.
Transforming Reactive Account Managers into Proactive Client Leaders with Lori Bartle
Unlock the secrets to transforming reactive account managers into proactive client leaders with Lori Bartle's expert guidance. In an industry where historical challenges and digital influxes have reshaped the landscape, our conversation with Lori, a highly respected advisor and collaborator to agencies, shines a light on the path forward for account management.
TAVO's Perspective: Elevate Conference 2023
Join Alannah Petrie from TAVO Media Group as she shares her insights and experiences from the Elevate Conference 2023. Dive into the latest digital trends, groundbreaking panel discussions, and key takeaways that are shaping the industry's future.
Scaling Your Business and Boosting Brand Awareness: Fresh Insights from Bryant Walker on Good Business San Diego
Learn how to scale your business and boost brand awareness with actionable insights from Bryant Walker's recent appearance on Good Business San Diego. Discover TAVO Media Group's tailored marketing packages designed to help you achieve your growth goals.
Changing the Game of Financial Recruiting with Alex deGolia
In this episode of the Creative Business Forum, we sit down with Alex deGolia and learn more about his business, Al Ki (al - KAI) Consultants, a high-octane, yet relationship-centric recruiting firm based in Coeur d'Alene, Idaho.
As always, we want to get to the heart of what makes Alex and his business tick.
Al Ki (al – KAI) Consultants specializes in recruiting in Banking and National SBA Lending.
How to Build Your Brand for Longterm Success: Advertising Through All Economic Climates
A robust Marketing and Communications (MarCom) strategy is essential for businesses to scale and thrive, regardless of the economic climate. Here are five key elements that can contribute to the effectiveness of such a strategy.
Embracing Innovation: Exploring the Role of VR and Podcasts in Healthcare Marketing
This blog post guides small business owners on creating a successful digital marketing strategy. It emphasizes the importance of a strong online presence and outlines six key steps to achieve this. Firstly, defining the target audience through creating buyer personas helps tailor marketing messages effectively. Next, setting specific and measurable goals ensures clarity and focus. Conducting a digital audit allows identifying areas for improvement and growth. Selecting the appropriate marketing channels, such as SEO, social media, email, and content marketing, comes after the audit. Developing a content strategy that engages the target audience is crucial. Finally, regularly measuring and analyzing results using tools like Google Analytics enables adjustments and improvements. By following these steps, small businesses can create a winning digital marketing strategy that aligns with their goals and yields tangible results.
10 Marketing Strategies for Startups and Small Businesses in 2023
In today's highly competitive business landscape, effective marketing is essential for the success of startups and small businesses. With so many marketing options available, it can be difficult to know where to focus your efforts. That's why we've put together this guide, which offers 10 proven marketing strategies to help your business stand out in 2023. From content marketing and SEO to influencer marketing and retargeting ads, we cover the latest trends and tactics to help you reach your target audience and achieve your marketing goals.